Training Courses
June 8, 2009 by Rebekah King · Leave a Comment
Social Media for Business Development: Using LinkedIN
5:30-7:00pm
This course reviews not only the nuts & bolts of how LinkedIN works, but also how you can effectively work LinkedIN to build your business. In this course you will learn:
* who should be, who is already is, and who shouldn’t be using LinkedIN
* why you should be “linked” & how to build your network
* how to contact potential clients without getting kicked out
* tips and tricks from successful users
The course is an hour and a half long, so please arrive promptly. No need to bring your laptop (we don’t have wireless access for you in the room) but it is suggested you have a LinkedIN profile before you arrive.
$40 at the door
35 attendees maximum
Hosted at the Sandler Sales offices
17701 Cowan #120
Irvine, CA 92614
Register Online for this Event April 1
Register Online for this Event June 3
Register Online for this Event August 5
______________________________________________________________________________
Social Media for Marketing: Using Facebook and Twitter
5:30-7:00pm
Twitter and Facebook have become much more well-known over the last few months as a tool for building business. In this course we’ll cover the following:
-What the heck is it anyway?
-How 140 characters could make an impact for your business
-Standing out from a crowd of 200 million plus
-Creating messaging people will respond to and share with friends
-Prioritizing your time and resources so still have time to run your business
-Who leads in these fields and how you can be like them (or not)
-Etiquette
-Who to turn to if things go awry.
No need to bring a laptop, handouts will be provided.
$40 at the door or via online RSVP
30 attendees maximum
Hosted at the Sandler Sales offices
17701 Cowan #120
Irvine, CA 92614
Register Online for this Event June 17
______________________________________________________________________________
Using Facebook for Business
5:30-7:00pm
This course reviews the following within Facebook:
- how it works
- who uses it
- the structures of profiles, pages, and groups
- promoting your events
- creating buzz about products
- showcasing services to your network
- dovetailing your facebook efforts w/ your offline marketing
The course is an hour and a half long, so please arrive promptly. No need to bring your laptop (we don’t have wireless access for you in the room) but it is suggested you have a Facebook profile before you arrive.
$40 at the door or via online RSVP
30 attendees maximum
Hosted at the Sandler Sales offices
17701 Cowan #120
Irvine, CA 92614
Register Online for this Event May 6
Register Online for this Event July 1
LinkedIn Spammer? Use LinkedIn without being a jerk
May 23, 2009 by Rebekah King · 1 Comment
People ask me quite often what the etiquette is of using LinkedIn, from connecting to old co-workers, to reaching out to new job openings, or connecting with potential buyers. I have to preface this all by saying that I am a big believer in relationship building vs. connection building. I think a connection means about as much as a name in the phone book, but a relationship is knowing someone on a personal level and having the opportunity to enrich each others lives/businesses. Having 3k plus connections is fine and all, but what good does this do you when you don’t know the people you’re connected to? For many it’s adding names to their database. While there are no hard and fast rules, there are some guidelines I can give you from what I see people doing that you may or may not want to emulate yourself.
1. YOU MIGHT BE A SPAMMER IF: you compulsively send strangers connection requests and not jut the people you met once, but the folks you’ve never ever met… Read more
LinkedIn’s Latest Updates: Email addresses go private
March 23, 2009 by Rebekah King · Leave a Comment
Just a quick heads-up for all you LinkedIN users:
Sending Announcements
In response to overwhelming demand from group managers, we have created the ability for you to send group announcements directly from your LinkedIn group to your members, via email. Your announcement will also automatically be posted as a discussion within the group so members can comment on it together.As membership in LinkedIn groups continues to explode, we hear increasing concerns from our members about how their privacy is protected. Now that we have the Announcement feature, and in response to these concerns, we have removed the ability to download or view member email addresses.
RSS Feeds into Groups
Posting news items into groups has become very popular in the past couple months. So we’ve made it even easier for you to spark discussions around news and other Web content by enabling you to add RSS and Atom feeds to your group. You can pick up RSS and Atom feeds from your favorite sites around the web. News items from your feed will automatically show up under the News tab.
Managing Job-Focused Discussions
Group managers now have full control over whether to enable the jobs discussion capabilities within your group. The jobs area enables members to discuss job opportunities in these difficult economic times without cluttering the main conversation, and like all discussions it’s free.
LinkedIN’s made all email addresses private in groups – good for the group member but not so good for the group owner, especially if you were merging that group into your newsletter databases. The other thing we’re missing is the geographic management – I’ve got a colleague who has one group for her entire association – regardless of chapter preference – so now we’ll all get eachother’s notices… because she can no longer filter “only orange county” like she could in her email marketing platform. As is the case with upgrades, once they start they rarely stop, so I’m sure we’ll see more over the next few weeks…
Rebekah
Connect With Us:
