Training Courses

June 8, 2009 by Rebekah King · Leave a Comment 



LinkedIn Training

Social Media for Business Development: Using LinkedIN
5:30-7:00pm

This course reviews not only the nuts & bolts of how LinkedIN works, but also how you can effectively work LinkedIN to build your business. In this course you will learn:

* who should be, who is already is, and who shouldn’t be using LinkedIN
* why you should be “linked” & how to build your network
* how to contact potential clients without getting kicked out
* tips and tricks from successful users

The course is an hour and a half long, so please arrive promptly. No need to bring your laptop (we don’t have wireless access for you in the room) but it is suggested you have a LinkedIN profile before you arrive.

$40 at the door
35 attendees maximum

Hosted at the Sandler Sales offices
17701 Cowan #120
Irvine, CA 92614

Register Online for this Event April 1

Register Online for this Event June 3

Register Online for this Event August 5

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twitter_bird

Social Media for Marketing: Using Facebook and Twitter
5:30-7:00pm

Twitter and Facebook have become much more well-known over the last few months as a tool for building business. In this course we’ll cover the following:

-What the heck is it anyway?

-How 140 characters could make an impact for your business

-Standing out from a crowd of 200 million plus

-Creating messaging people will respond to and share with friends

-Prioritizing your time and resources so still have time to run your business

-Who leads in these fields and how you can be like them (or not)

-Etiquette

-Who to turn to if things go awry.

No need to bring a laptop, handouts will be provided.
$40 at the door or via online RSVP
30 attendees maximum

Hosted at the Sandler Sales offices
17701 Cowan #120
Irvine, CA 92614

Register Online for this Event June 17

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Using Facebook for Business
5:30-7:00pm

This course reviews the following within Facebook:

  • how it works
  • who uses it
  • the structures of profiles, pages, and groups
  • promoting your events
  • creating buzz about products
  • showcasing services to your network
  • dovetailing your facebook efforts w/ your offline marketing

The course is an hour and a half long, so please arrive promptly. No need to bring your laptop (we don’t have wireless access for you in the room) but it is suggested you have a Facebook profile before you arrive.

$40 at the door or via online RSVP
30 attendees maximum

Hosted at the Sandler Sales offices
17701 Cowan #120
Irvine, CA 92614

Register Online for this Event May 6

Register Online for this Event July 1




Targeted Marketing: Email or SMS messaging?

January 7, 2009 by Rebekah King · Leave a Comment 

I read an interesting article this morning from eMarketer Daily about marketing to High School and College students.

More than six out of 10 US high school and college students surveyed “never” or “hardly ever” read marketing e-mails, according to an October 2008 survey by eROI. The majority of respondents said companies were not effectively speaking to them personally through e-mail.

And look at this little graph – text messaging is often the preferred communication method!

I’ve done quite a bit of marketing to High School & College students for my clients via Facebook and MySpace and have fantastic successes by keeping our messaging in the tone and manner that the students use. Read more